KPI achieved

Boosted UGG Hong Kong IG followers by 50% in 4 months

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When I was working as an Account Manager in Digital Business Lab, I was the account lead for one of the key accounts from Swire Resources(largest retail distributor in Hong Kong) - UGG Hong Kong. We set up the account for UGG Hong Kong on instagram. I was responsible on the whole account set up and day-to-day management of it, including social media strategy and content planning, content creation, influencer marketing campaign monitoring and reporting.